5 replies to this topic

[Cropper Classic]

O.k. for old people like me, every time I see the Geico commercial:



It makes me smile because I purchased the 45 of this song when it first came out back in 1984.

"Maxwell" was actually the son of Motown record founder Berry Gordy Jr. and with a keen ear, you will hear Michael Jackson singing background vocals (actually it's easy to hear, LOL).



Watch Maxwell: "Somebody's Watching Me" on YouTube!

[Blueblood]

I remember when it came out that nobody cared about Rockwell, they just waited for Michael Jackson's chorus..

[Jo_Pierce]

It's interesting that so many old songs that were long forgotten become popular (or at least thrust into popular culture again) through advertisements.

When a "classic" song, however, is used for ads, people cry foul. (I am thinking of all those Beatles and Rolling Stones songs that were used to push shoes and whatnot...)

[Cropper Classic]

Blueblood said:

I remember when it came out that nobody cared about Rockwell, they just waited for Michael Jackson's chorus..

And I think the same holds true today, LOL.

[Blueblood]

Quote

It's interesting that so many old songs that were long forgotten become popular (or at least thrust into popular culture again) through advertisements.

It's generational marketing strategy...

[Cropper Classic]

Jo_Pierce said:

It's interesting that so many old songs that were long forgotten become popular (or at least thrust into popular culture again) through advertisements.

When a "classic" song, however, is used for ads, people cry foul. (I am thinking of all those Beatles and Rolling Stones songs that were used to push shoes and whatnot...)

I totally agree. Junk songs that had a hook are fondly remembered when they are reintroduced to the people but a classic? Ooooh, then it's a total sell out by that band.